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  • My favorites  
  • Exhibitors catalogue
  • Facts & Figures
  • Practical Information
  • Prepare your visit
  • Make a reservation
  • B2B
 
  • Download
  • Prices and discounts
  • Make a reservation
  • Exhibitor Manual
  • List of Exhibitors
  • Floor Plans
  • Travel Presentations - BOOK
  • Trade Day
  • Danish Camping Award
  • Warning against Fair Guide and Expo-Guide
  • Opening hours

Marketing Tools 

As an exhibitor at Danish Travel Show you will be a part of a wide marketing mix across different target groups focusing at varying ages, income levels, geographical locations and interests. The marketing plan is based on strategic insights and includes different marketing channels in order to reach the target group. We work extensively with both paid, owned & earned media. The marketing plan includes:

Online marketing channels:

  • Online marketing campaigns at different Danish travel sites.
  • Outdoor billboards near Herning.
  • Google Ads campaigns 
  • Google Display campaigns 
  • Online banner ads across different media
  • Social Media campaigns
  • Influencer marketing
  • LeadFamly campaigns
  • Newsletters distributed by MCH with more than 78.000 leads
  • Newsletters distributed by Danish Travel Show with more than 40.000 leads
  • Newsletters distributed by different partners from the Danish travel industry.
  • www.ferieforalle.dk with 100.000 unique visitors in the month before the fair

Offline marketing channels:

  • Two fair magazines are distributed by "Jysk Fynske Medier" with a reach of around 1 million readers 
  • Ads in relevant travel magazines.
  • Printed ads in a variety of Travel Magazines
  • Printed ads in a variety of Daily/Weekly Magazines
  • Outdoor campaigns

With our strategic marketing mix we try to target our advertising correct to ensure the right visitors at Danish Travel show.

 Learn more about Danish Travel Show

 

Achieve more attention at Danish Travel Show

Take advantage of all the free marketing tools to increase your brand awareness before, during and after your participation at Danish Travel Show. 

Free marketing options

  • Do not miss the opportunity to brand your business with the Online Exhibitor Catalogue. With the Online Exhibitor Catalogue, it is possible to attract more customers to visit your stand by branding your enterprise, news, activities, competitions, special offers etc.

  • At Danish Travel show all exhibitors get the possibility to book a free visitor-oriented travel presentation. Use the free presentation to give your customers detailed information about your destinations, opportunities and special offers. If you are interested, please send an e-mail to ferieforalle@mch.dk for further information.

  • As an exhibitor at Danish Travel Show you also get the opportunity to entertain the visitors by performing national dances, live music etc. on the international stage to attract attention to your business. For additional info, please contact ferieforalle@mch.dk.

Do you need more marketing options?  

  • Book a printed add in the Fair Guide that contains all information about Danish Travel Show. The Fair Guide is distributed to all visitors for free and have a publication of 15,000 copies. For additional information, please contact ferieforalle@mch.dk. 

 

 

Marketing tools
  • Download
  • Prices and discounts
  • Make a reservation
  • Exhibitor Manual
  • List of Exhibitors
  • Floor Plans
  • Travel Presentations - BOOK
  • Trade Day
  • Danish Camping Award
  • Warning against Fair Guide and Expo-Guide
  • Opening hours

Find us at:


Opening hours:

Friday: 9.00 am – 5.00 pm
Saturday: 9.00 am – 5.00 pm
Sunday: 10.00 am – 5.00 pm

 

contact:

No. +45 9926 9926
danishtravelshow@mch.dk

 

 

 

 

Find us here:

MCH Messecenter Herning
Vardevej 1
7400 Herning
Denmark

 

 

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